Download more than 100 examples of thesis, proposal and project topics about service market in editable WORD file format at undergraduate, graduate and doctoral levels for use and reference in research, articles, theses, student and academic projects.
In order to receive a master's degree in industrial engineering in July 2014, the intense market competition of banks and the establishment of new private financial institutions and banks in Iran obliges banks every
Thesis for obtaining a master's degree in the field of: business management, specialization: marketing. Abstract In recent years, the subject of brand and especially the special value of the brand has attracted the attention of researchers and practitioners in the field of marketing. The purpose of this research is to investigate the factors affecting the special value of the ...
Field: Executive Management Abstract Today, internal marketing has become an important issue for service marketing and service quality in organizations. Organizations try to provide good service quality and better satisfaction to their external customers through external marketing concepts and approaches. One of the important features of services is the direct interaction of ...
Thesis for obtaining a master's degree in the field: business management, specialization: domestic business, abstract Organizations currently operate in a dynamic and confusing environment. One of the most obvious features of the present era is the continuous and dramatic changes that occur in their social, cultural, political, economic and technological conditions. The main ...
Abstract: Today, dental clinics are adapting to environmental changes. Although marketing may have been considered frowned upon in the past, these days dental clinics are beginning to embrace the benefits of marketing. Customer involvement in choosing healthcare services has grown exponentially. Therefore, clinics must learn to respect the client, discover their needs and ...
Dissertation of Master's Degree Course in Curriculum Planning Semester: 94-93 First chapter: General -1. Introduction: Teachers need to be one of the most effective elements in education
Thesis of master's degree in business management, marketing orientation, summer 1991. Abstract: This research with the subject of "" Investigating the effect of social marketing factors on the value of the bank's brand name from the customers' point of view (Study
Dissertation for Master's Degree in Educational Planning Summer 2019 Abstract: This research aims to investigate the quality of services of educational complexes in districts 1 and 2 of A
Abstract Today, word of mouth advertising as One of the common tools of marketing and advertising has gained great importance among marketers, so that studies show that advertising
Thesis of the master's degree in the educational field: MBA 2013 Farsi Abstract Many business managers consider marketing to mean sales or advertising, while the concept of market
Thesis for obtaining a master's degree (M.A., business management, international orientation, academic year 92-91, abstract, increasing competition, especially in the service sector, paying more attention to customer retention.
Thesis of Master's Degree in Business Management, Marketing Orientation, Summer 2013 Abstract With the emergence of phenomena such as e-commerce and e-business, the methods used in the field of increasing
Thesis of master's degree in media management, winter 2013, the study of Hamshahri, Jam Jam and Khorasan online newspapers, the literature abstract of the subject in the field of online newspapers, including articles
Master's Thesis - Allameh Tabatabayi University Summer 2018 Abstract The purpose of this research is to evaluate the quality of services provided from the perspective of customers of 4 and 5 star hotels in Isfahan province. Based on the Seroqual model
Thesis of master's degree in business management, international business orientation, winter 90, abstract, rapid growth under the structures of the Internet, new opportunities and methods for doing business to all the world.
Academic Thesis for Master's Degree in Executive Management, Production and Operations Orientation, Summer 1990 Abstract: Today's world is the age of information, and access to information is a tool to gain advantage.
Executive Management Master's Thesis Abstract In today's marketing, the cost of losing a customer is equal to losing the benefits of the service that customer needs throughout his life. Insurance can be considered as one of the vital economic arteries of any country. The main goal of insurance marketing management is to attract new customers and retain previous customers and ...
Dissertation for Master's Degree in Psychology Abstract: The present research was conducted with the aim of evaluating the quality of services in the secondary schools of Garmsar city. This research is applied and descriptive (survey). The number of the statistical population is 2029 people, of which 322 people were randomly selected as a sample and examined. To collect ...
Master's thesis in the field of business management (marketing) Abstract: The present research was conducted with the aim of determining the relationship between internal marketing and organizational citizenship behavior with regard to the moderating role of distributional leadership in Bank Mellat branches of Ilam province. The research method used is descriptive and ...
Dissertation for the Master's Degree (M.A) in Public Administration, Financial Orientation Abstract: In this research, the identification and ranking of the factors influencing the attraction of financial resources based on the mixed marketing model in the branches of the Agricultural Bank of Central Province has been investigated. The research method used in this research was ...
Dissertation to receive a master's degree in accounting, accounting major. Abstract: The strong position of a production gives the company a lot of staying power. Pricing power gives these companies more profit and allows them to maintain their superior position. High security of these companies against lack of cash, their ability to face unfavorable economic situation
Master's Thesis in Business Administration (Marketing) Abstract: Along with universities becoming more competitive in attracting students at the national and international level, many universities in the world are trying to identify the tastes of their candidates and plan for the university based on them. For this purpose, they use marketing methods and tools. In Iran, ...
Dissertation for Master's degree (M.A.) orientation: industrial and organizational, examining the relationship between knowledge management and marketing related to customer relationship management among bank employees in Sepidan city. Abstract The purpose of this research was to explain the relationship between knowledge management and marketing related to customer relationship ...
Dissertation for Master's degree (M.A.) Direction: International Business Abstract of the thesis (including summary, objectives, implementation methods and results obtained): With the increase in global competition, organizations have become more competitive, and more reliance on the knowledge of employees for innovation, motivation and commitment has become important. Having ...
To receive a master's degree in geography and urban planning. Abstract: The extent of how urban services are distributed can play an effective role in the spatial displacement of population and population changes in urban areas, and since one of the criteria of sustainable urban development is paying attention to the balanced distribution of population. Therefore, urban services ...
Dissertation for receiving a master's degree, specialization: Marketing, Abstract: Today, financial service institutions have taken over a major part of economic and commercial activities. In institutions where services play an important role, it is the human force that provides services to customers, and it is the employees who determine the success or failure of the ...
Dissertation for Ph.D. Abstract Statement of the Problem The purpose of this research was to design a generic model of strategic partnership in the banking and insurance industry based on the process of value creation and allocation. The main issue in conducting this research is the ever-increasing intensification in the competitive environment and the application of ...
Dissertation for Master's degree (M.A) specialization: ""Marketing"" Introduction Exporting is the most common way for companies to start marketing activities abroad. One of the most important reasons for this is that exporting requires fewer resources compared to other methods of internationalization. Different countries encourage their companies to export because this ...
Dissertation for the Master's Degree in Business Administration, Orientation: International. Abstract The purpose of this research is the impact of service customization on the satisfaction, trust and loyalty of customers of Bank Melli branches in Langrod city. The statistical population of the research consists of all the customers of Bank Melli branches in Langrod city. Based ...
Dissertation for M.Sc degree in geography and rural planning Abstract There are relationships between urban and rural settlements as components of the spatial organization of an area, and these relationships are effective in the development or non-development of these two areas. Studies conducted by foreign and Iranian researchers show that in Iran, most of these relationships ...
Academic thesis for obtaining a master's degree in the field: business management, specialization: marketing. Abstract: The competition between banks and the complexity of the marketing system of banking services have created a situation that if the competitive arena and smart solutions are not paid attention to, sometimes the banks fail in their goals and are gradually removed ...
Measuring the components of service quality provided to customers by two stores, Citizen and Hyperstar, and comparing them. Abstract: In the highly competitive market of the service industry, the services provided by different service organizations are very similar, and the lack of differentiation with competitors will cause customers to tend to them, creating a tool for ...
Dissertation for obtaining a master's degree in the field: Geography, Rural Planning, Abstract: Without a doubt, education is one of the foundations that, by fulfilling its main functions, can be one of the main stakeholders of change and transformation in the direction of development. The purpose of this research is to evaluate educational services according to the population, ...
Dissertation for Master's Degree in Business Administration (M.A. Major: Marketing) Abstract Today, brand names are very important in consumer markets. They are among the most valuable intangible assets and are the link between a company's consumers. Consumers also trust the brand name and become loyal to them. Therefore, the brand name acts as a mechanism that involves ...
Dissertation for Master's Degree in Business Management (International Marketing) Abstract: During the last decade, the intensification of competition among banks in order to gain a greater share of the market has led them to pay attention to a more detailed and deeper understanding of the needs and demands of customers. In this regard, it is necessary to pay attention to the ...
Dissertation for Master's Degree ""MA"" Field: Business Management Major: Marketing Abstract This research was conducted with the aim of identifying factors affecting tourism marketing in Shiraz city in 2013. The research method was applied in terms of purpose and descriptive survey in terms of data collection method. The statistical population of the research consisted of ...
Dissertation for M.A. degree. Abstract Considering the importance of customer satisfaction in the use of new technologies in the distribution of goods and services, as well as the widespread use of smart fuel cards, which are being implemented as one of the new methods of providing services; Therefore, investigating the impact of providing services in the form of new methods on ...
Academic Dissertation for Master's degree in the field: Business Management, International Business. Abstract The use of new quality engineering methods has been increasing in recent years, so that industrial and service companies use these quality engineering methods to produce and provide their products and services in accordance with the changing demands of customers.
Dissertation for Master's Degree (M.A.) Dissertation Abstract (including summary, objectives, implementation methods and results): This research was conducted with the aim of evaluating the quality of services provided in Kend and Kav Machine from the customers' point of view. For this purpose, a standard questionnaire containing 22 questions was used to collect the required ...
Dissertation for Master's Degree in Business Administration Abstract: The main purpose of the current research is to investigate the quality of service provision in different branches of the New Economy Bank in Bandar Abbas. In this research, by using the SERQUAL model, the evaluation and evaluation of the quality of service delivery and also the prioritization of the factors ...
Dissertation for Master's Degree in ""MA"" field: Business Management, Major: Marketing\Abstract The amazing development of information technology and its expansion to the financial and banking markets of the world, in addition to facilitating the affairs of bank customers, has revolutionized and changed the current banking methods. The speed of development of the IT industry ...
Dissertation for Master's degree (M.A.) Abstract: At this time, the use of marketing methods and techniques has been given attention. Surveys have shown that the failure of companies and organizations is due to their inability to use private and public organizations and banks. For this reason, organizations have been forced to change their reaction to the market, they have ...
Thesis for obtaining a master's degree in the field: business management, marketing orientation. Abstract: Serious attention to service management and marketing can bring about a new transformation and orientation in banks. Some discomforts and dissatisfactions are the result of ignorance and carelessness of people who are weak in managing services, understanding contacts and ...
Master's Thesis - Industrial Management, Financial Orientation Abstract: The purpose of this research is to investigate the effect of market competition on the profit fluctuations of food industry companies that are members of the Tehran Stock Exchange. In this research, which is practical in terms of its purpose and semi-experimental research in terms of its method; After an ...
Dissertation for Master's Degree in Business Management (International Business) Abstract In today's ultra-competitive world, the secret of survival and success of organizations is to understand the competitive structure of the market. Achieving this understanding requires the management's knowledge and understanding of the customer's opinions and wishes, and the evaluation and ...
Thesis for obtaining a master's degree in the field: Geography and Tourism Planning. Abstract Tourism industry is one of the largest and most productive economic activities in the world, which creates the highest added value and directly and indirectly affects other economic and cultural activities. The development of tourism in any place can lead to development. The current ...
Dissertation for Master's degree (M.A.) specialization: urban planning. Today, evaluating the quality of the company's services and its relationship with customer satisfaction plays a significant role in the company's performance and strategic goals. In the case of proper service, it leads to common satisfaction and ultimately leads to an increase in the company's performance in ...
Dissertation for Master's Degree (M.A.) Business Administration Abstract This research is an attempt to explain the relationship between organizational factors (goals, structure, culture, management style and organizational resources) and marketing intelligence in National Bank of Iran and its purpose is to explain the concept of marketing intelligence and organizational factors ...
Dissertation for Master's Degree in Management Abstract Today, companies and organizations operate in the era of customer-oriented economy, in which the customer is the real ruler of the market, and this approach is the result of excess production capacity. Therefore, companies should learn how to focus on the quality of the introductory service, which is actually the first ...
The thesis for receiving a master's degree in business management (international marketing orientation) is a research abstract of the electronic market of an inter-organizational information system that allows buyers and sellers participating in some markets, independent of third parties, to provide information and suggestions about prices and products. The use of this new ...
Master thesis of information technology engineering, information systems management, abstract cloud computing as a new computing model in which software, hardware, infrastructure, platform, data and other resources are provided to cloud users virtually and as a service, on demand and through the internet by cloud providers. This model is based on pay-per-use, that is, users pay ...
Dissertation for Master's Degree (M.A) in Business Management, Transformational Orientation Abstract: Purpose: This research was designed with the aim of determining the relationship between human resource capability and the rate of acceptance of banking services and attracting financial resources in the branches of the National Bank of Greater Shahr-Rasht. Method: The current ...
Dissertation for obtaining a master's degree in the field of business management, domestic business. Abstract The purpose of this research is to investigate the relationship between marketing tactics related to the quality of relationships and the relationship between the quality of relationships and the loyalty of customers of hotels in East Gilan. A sample size of 196 people ...
Thesis for obtaining a master's degree in the field: business management - marketing orientation Abstract: Objectives: The purpose of this research is to investigate the impact of market orientation on the performance of manufacturing companies in Gilan province through innovation and competitive advantage. Methods: The statistical population of the research includes ...
Dissertation for Master's Degree in Electrical Engineering, Power Systems, Abstract: During the last two decades, the electricity industry has undergone fundamental changes in the way it is produced, transmitted and distributed, which is referred to as restructuring. With the restructuring in the electricity industry, reactive power has been introduced as one of the most ...
Thesis for obtaining a master's degree in the field: business management, specialization: transformation management. Abstract One of the most valuable assets of any company is the brand equity. Companies that have a high position in the minds of consumers in terms of special brand value can easily be considered more profitable among other companies in their respective ...
Master's Thesis in Executive Management (M.A) Abstract Based on empirical research and proposed theories, marketing includes three basic and important principles: creating value for customers, creating competitive advantage, and focusing on customers' wants and needs. The task of marketing is to create more value for customers than competitors. Tacit knowledge is knowledge that ...
Dissertation for obtaining a master's degree (M.A) field: business management, marketing orientation. Abstract In today's competitive world, there are successful companies that can create more values ??for customers and, according to Sergio Ziman[1], provide more reasons to customers to encourage them to buy and create a long-term relationship with the company. Creating superior ...
Thesis for obtaining a master's degree in the field: business management - marketing orientation. Abstract Today, information technology has influenced all the different areas of life and the business environment and has caused transformation, acceleration and facilitation of affairs. This impact on the tourism industry as one of the most employment-generating industries in the ...
Master's Thesis of Tourism Management Abstract Nowadays, the importance of customer orientation has increased more and more and it has been presented as the most important competitive advantage of organizations and its role in the success and progress of businesses is undeniable. The way of doing marketing operations has changed because the fields in which marketing takes place ...
The thesis for receiving a master's degree in the field of export development management and internationalization of companies in a general division is dependent on the status of two factors: l) domestic environment organization and b) environment outside the organization. A set of external factors affecting the organization's export performance can be called service ...
Dissertation for Master's Degree in Business Administration, Marketing Orientation Abstract One of the very basic pillars of new marketing is to have market culture and insight at all levels of the organization, which is interpreted as market orientation. Marketing means tendency and inclination towards the market and people and the customer, and for this reason it is important ...
Thesis for obtaining a master's degree in the field: business management, internal orientation. Dissertation abstract: Due to the competitiveness of the banking industry in today's era, banks must be able to have a long-term and stable relationship with their customers in order to stand out from their competitors. For this purpose, banks must identify the expectations of ...
Dissertation for Master's Degree in Marketing Management, Internal Orientation Abstract: The increasing progress and development of information and communication technology has created deep and extensive effects in business processes, and the Internet as the most effective electronic marketing platform with wide coverage has made it possible for companies to reach various ...
Thesis for obtaining a master's degree in the field of business management. International Marketing Trend Abstract The success of all organizations and institutions, whether manufacturing or service, for-profit or non-profit, governmental or non-governmental, is influenced by several factors, one of the most important of which is customer satisfaction in order to achieve ...
Academic transcript for obtaining a master's degree in the field: business management, major: insurance. Abstract In this research, the general goal of the development and stability of the insurance industry is to achieve this goal, we must focus on attracting, retaining and loyalty of policyholders. With the increasing competition between insurance companies in the field of ...
Dissertation for receiving a master's degree, field: business management, orientation: internal. Brand performance shows the success of a brand in the market, and it has been measured in many ways and from different perspectives. Available studies show that about 70% of the company's revenues can be attributed to the brand. Therefore, organizational performance and brand ...
Academic thesis for obtaining a master's degree in the field of: business management, international business orientation. The abstract of the insurance industry is one of the growing industries in the current society of the world and Iran. Due to the increase in the number of different companies and its nature; Increasing competition in the market requires conducting various ...
Dissertation for Master's Degree in Business Administration (M.A) Major: Marketing Abstract Following new ideas and researches in management, social intelligence has gained great importance in the country. In recent years, several researches have been conducted in this regard, which shows the interest of organizations in this matter. Service quality is one of the classic topics ...
Dissertation for Master's Degree (M.A.) Direction: Public Administration Abstract Online banking has caused a widespread revolution in the entire communication system of the world, and like any other new technology, it has specific costs and issues such as system security and the possibility of unforeseen problems. On the other hand, there is a growing segment of customers who ...
Dissertation for M.A Master's Degree in Business Administration - Marketing Orientation Abstract Nowadays, organizations need effective and efficient methods of communicating with customers in order to improve their sales.
Master's Thesis in Information Technology Abstract: Today, Service Oriented Architecture (SOA) is considered as a suitable approach to improve the agility and increase the efficiency of systems. Since organizations face many challenges in the process of using this technology, such as the complexity of designing the decision-making structure, management and governance of ...
Abstract: In recent years, information and communication technology has had the greatest impact in the economic, social and cultural fields, so that today, with the use of computers, communication networks, and the growth of a wide global network, a revolution has occurred in the field of banking and providing banking services, which is called electronic banking, since one of ...
Master's degree thesis of Trend School of Management and Business Administration: Marketing Management - Introduction Today, we live in a world that is rapidly moving towards globalization, and in this way, the supply of a product takes place in a global cycle. Developments in today's world will affect most of all countries that have a single product economy (such as oil). In ...
Dissertation for receiving a master's degree in the field of business management, orientation: Marketing Abstract Electronic banking is one of the main strategies of all banks in the world due to its countless advantages. Today, banking cannot be imagined without the use of electronic banking. Marketing is also one of the tools that can increase the growth of the bank's income. ...
Dissertation for Master's Degree Abstract The purpose of this research is to investigate the effects of intellectual capital dimensions on increasing the market orientation of private insurance companies in Isfahan province. The method of conducting the present research was descriptive-correlation, and hypothesis testing was done with correlation method and SPSS version 19 ...
Abstract In today's era, entrepreneurship and start-up businesses are considered as the engine of economic growth, and many governments, whether developed, developing or underdeveloped, pursue the increase of entrepreneurship in their macro policies. This is despite the fact that in many cases the exact relationship between entrepreneurship and economic growth is not exactly ...
Dissertation for obtaining a master's degree in business management, orientation: internal, abstract: the topic of service quality in today's world has a special place in customer marketing. But this issue is doubly important in relation to patients. Because following the correct tips and principles of providing services to patients can play a significant role in the physical ...
Dissertation for obtaining the master's degree ""MA"" Field: Business Management Abstract: Mental image and loyal customers have many advantages. They usually tend to increase the income of the organization in terms of helping organizations to determine the predictable flow of sales and profits, and they also buy surplus goods and services. In addition, customers who are ...