Download more than 100 examples of thesis, proposal and project topics about authentic brand in editable WORD file format at undergraduate, graduate and doctoral levels for use and reference in research, articles, theses, student and academic projects.
Dissertation for receiving a master's degree in business management (international marketing orientation) Abstract: Since the brand of any company is considered one of the most valuable intangible assets of that company and a source of income, it can be argued that when a brand is known in the market and achieves success, there is a possibility that it will undergo ...
Dissertation for receiving a master's degree in business management, specialization: marketing. The present research has investigated the effect of the country of brand creation on brand equity: a case study of the elevator industry. The type of descriptive research is survey type. The statistical population of the research was employers, engineers, consultants and other ...
Master's Thesis of Information Technology Engineering, Information Systems Management, Abstract The Internet and computer world is becoming more complex and evolving every day. One of the products of this evolution is cloud computing. Due to this issue, data sensitivity and information privacy seriously become an important concern for organizations. Companies pay special ...
Thesis of master's degree in business management, marketing orientation, summer 1991. Abstract: This research with the subject of "" Investigating the effect of social marketing factors on the value of the bank's brand name from the customers' point of view (Study
Thesis of Master's Degree in Commercial Management, Insurance Orientation, Summer 2019 Abstract The food industry can be considered the most key industries of any country. This industry by solving the basic needs of families
Dissertation of master's degree in the field: MBA management with marketing orientation Fall 2011 Persian Abstract: This research seeks to extract a model for selecting brand development strategies. In this research, S
March 2013 Field: Economics Orientation: Economic Sciences Abstract: In the highly competitive environment of the food industry, the preservation and development of the market is the result of the brand's performance. Therefore, identifying the effect of the brand on the sales performance of ingredients.
Dissertation for Master's Degree (M.A) in Industrial Management: Finance Abstract The importance of brand equity and branding has been emphasized in many scientific researches. Branding is done at both internal and external levels. External branding is related to external customers of organizations, and internal branding, which has been noticed with the emergence of the concept ...
Dissertation for Master's degree ""M.A"" in Business Management International Business Abstract The aim of this research was to investigate the effect of brand personality on trust, attachment and commitment to the brand in the detergent industry. For this purpose, 385 consumers of detergents who buy from chain stores in Tehran were selected as a sample and answered the standard ...
Academic Thesis for Master's Degree Field: Business Management Major: International Business Abstract The increase in competition in the industry sector and the increase in the level of knowledge and awareness of customers has caused more attention to customer retention. The issue of customer loyalty and trust in the brand and the factors affecting it is of particular ...
Master's Thesis of Business Administration, Insurance Management, Abstract The success of an organization is determined only by the set of clear goals that the organization sets for itself. For many service organizations, profit is an important goal and can be a combination of short-term financial results (increased resources or cash flow) and increased brand equity. Factors ...
An academic thesis for obtaining a master's degree (M.A.) in the field: business management. Abstract After the start of private banks and the expansion of competition between banks and public and private financial institutions for attracting resources from the money market as well as attracting and retaining customers, it has expanded.
Dissertation for Master's Degree in Business Administration (M.A. Major: Marketing) Abstract Today, brand names are very important in consumer markets. They are among the most valuable intangible assets and are the link between a company's consumers. Consumers also trust the brand name and become loyal to them. Therefore, the brand name acts as a mechanism that involves ...
Academic Dissertation for Master's Degree Field: Business Management Major: Marketing Abstract Today, companies are increasingly under new attacks from disgruntled customers, grumpy employees, and in short, anyone who is equipped with a personal computer and a motive to destroy the company's reputation and reputation. And due to the special features of the brand in the service ...
Dissertation for Master's degree (M.A) specialization: ""Insurance"" Abstract: Life insurance is considered one of the most important and strategic products of the world's insurance companies. In the world, the percentage of life insurance sales is much higher than other insurance products, but despite its great importance, the sale of this product has its own complications. ...
Dissertation for Master's Degree in Management Abstract Word of mouth advertising is considered one of the important pillars of marketing activities in today's competitive world. This is not only important in attracting customers, but also plays an important role in keeping and making customers loyal. Word-of-mouth advertising is also one of the cheapest means of promoting sales ...
Academic Thesis for Master's Degree (M.A) in Domestic Business Management Abstract: The specific brand value of a tourist destination is the total assets (or liabilities) of the brand in relation to the name and symbol of the tourist destination, which causes changes in the value of the services and experiences provided there. In many cases, the specific value of the brand is ...
Dissertation for Master's Degree in Business Management, International Marketing, Abstract of the current research, with the aim of comparative comparison of the effect of brand reliability on the customers of Sepeh Bank (First Iranian Bank) and New Economy Bank (First Private Bank) in 2013. From the point of view of practical purpose and from the point of view of data ...
Dissertation for Master's Degree in Business Management-Marketing Abstract Among the most valuable assets of any company is its reputation, prestige and brand image. The greater the influence of these factors in the minds of consumers, the more the desire to buy the company's products increases and the company can achieve more benefits. The purpose of this research is to study ...
Master's Thesis of Marketing Management Abstract: Creating strong and powerful brands has become one of the priorities of every organization today because it brings countless benefits. Strong brands help companies to establish themselves in the market, to be less exposed to potential competitive risk and to have a stronger intermediary role in cooperation and support for brand ...
Master's Thesis of Faculty of Humanities, Department of Management Abstract Considering the importance of brands in creating value and increasing the cash flows of institutions, it is necessary for managers of units to pay special attention to this category and strive to form, create and maintain a brand that can meet the expectations of consumers, shareholders and other groups ...
Master's Thesis in Software Abstract Today, the world of communication is developing at an indescribable speed, and the Internet plays a significant role in this evolution. Mobile users want access to the Internet and wireless networks have provided this possibility. {Formatting Citation} Establishing secure communication and user security and maintaining service quality[1] at ...
Thesis for obtaining a master's degree in the field: business management, specialization: transformation management. Abstract One of the most valuable assets of any company is the brand equity. Companies that have a high position in the minds of consumers in terms of special brand value can easily be considered more profitable among other companies in their respective ...
Dissertation for obtaining a master's degree in the field: business management, specialization: international business\ Abstract The purpose of this study is to investigate the relationship between brand equity, customer satisfaction and brand loyalty. The current research is descriptive and practical in terms of purpose. In terms of data collection, it is also considered field. ...
Dissertation for Master's Degree in Business Administration Abstract: In this project, the title of the research is the specific value of the brand name and brand on the buying behavior of food consumers (case study: Mana pasta in Alborz province).
Dissertation for obtaining a master's degree in the field: business management, orientation: internal management. Brand is an important relational tool in the company's customer relationship management. Because brand credibility is defined as the believability of the product information contained in a brand, which requires consumers to perceive that the brand has the ability (in ...
Academic transcript for obtaining a master's degree in the field: business management, major: insurance. Abstract In this research, the general goal of the development and stability of the insurance industry is to achieve this goal, we must focus on attracting, retaining and loyalty of policyholders. With the increasing competition between insurance companies in the field of ...
Dissertation for receiving a master's degree, field: business management, orientation: internal. Brand performance shows the success of a brand in the market, and it has been measured in many ways and from different perspectives. Available studies show that about 70% of the company's revenues can be attributed to the brand. Therefore, organizational performance and brand ...
Academic thesis for obtaining a master's degree in the field of: business management, international business orientation. The abstract of the insurance industry is one of the growing industries in the current society of the world and Iran. Due to the increase in the number of different companies and its nature; Increasing competition in the market requires conducting various ...
Academic Thesis for Master's Degree in Visual Communication Abstract: Today and in this competitive environment, branding for organizations has become a useful method and tool to communicate with customers. This means of communication has strategic advantages in creating continuity (continuous relationships), values ??and differentiation for the company in the long term. Visual ...
Dissertation for obtaining a master's degree in the field: business management, international marketing. Abstract: With increasing complexity and uncertainty in today's highly competitive market environment, companies have turned to brand extension techniques in order to maintain their survival and profitability. Chika food products company, as one of the leading brands in the ...
Thesis for obtaining a master's degree in the field of: business management, specialization: marketing. Abstract In recent years, the subject of brand and especially the special value of the brand has attracted the attention of researchers and practitioners in the field of marketing. The purpose of this research is to investigate the factors affecting the special value of the ...
Thesis for receiving a master's degree in business management with a focus on marketing Abstract: The purpose of this research is to investigate the brand value and loyalty of consumers to luxury brand names and the existing distribution channels for luxury brand names (such as boutiques, shopping centers, online stores, agencies). The statistical population of this research ...
Executive Management Master's Thesis Abstract Even the best service providers make mistakes in providing their services. Since many services are dependent on the labor force and service production and consumption are inseparable, the lack of service in service organizations is quite obvious, that is why brands are very vital for the service sector, because the intangible nature ...
Master's Thesis in Business Management - Marketing Orientation Abstract The aim of the current research is to study and identify factors affecting brand fascination as one of the most important variables in the field of consumer-brand communication. In the field of branding, consumer-brand communication states that brands can be defined as an active partner in the relationship ...
International Marketing major in Business Management Abstract: The relationship between social, political, environmental, and economic roles in business has increased. The challenge that organizations face is that they must simultaneously increase profitability and respond to new social expectations, and then simultaneously manage these two seemingly contradictory consequences ...
Dissertation for Master's Degree (M.A) Major: Sports Management Abstract The general purpose of this research is the relationship between service quality, exercise commitment, brand and brand loyalty of participants in health centers in Tehran. The current research is contemporary in terms of time. Also, this research is applied in terms of its purpose, and in terms of research ...
Dissertation for receiving the master's degree ""M.A."" Trend: ""Marketing"" Abstract: In this research, factors affecting brand value and brand image in the hospital industry have been investigated. In this research, factors such as brand value, brand image, and factors affecting a successful relationship with customers include: trust, satisfaction, commitment, brand awareness, ...
Master's degree thesis of Master's degree: MBA ???? Abstract: In recent years, the importance of the experience of buying pleasure
Abstract Today, word of mouth advertising as One of the common tools of marketing and advertising has gained great importance among marketers, so that studies show that advertising
Master's Thesis in History and Philosophy of Education (Trend of Islamic Education) June 2014 Abstract In today's society, discussions about religion and belief and non-belief in religion
Thesis for obtaining a master's degree (M.A., business management, international orientation, academic year 92-91, abstract, increasing competition, especially in the service sector, paying more attention to customer retention.
Master's Thesis of Ardakan Faculty of Art and Architecture, Carpet Department (Primary Materials and Dyeing) Mehr 2013 Abstract: During the period of its use, the hand-woven carpet may be affected by various factors and conditions
Thesis of master's degree in media management, winter 2013, the study of Hamshahri, Jam Jam and Khorasan online newspapers, the literature abstract of the subject in the field of online newspapers, including articles
Dissertation for Master's Degree (M.A.) Orientation: Industrial and Organizational The Mediating Role of Organizational Self-Esteem in the Relationship Between Organizational Justice and Job Adaptability in the Employees of the Imam Khomeini (RA) Relief Committee of Fars Province By: Moslem Damiri Abstract The purpose of this research was to investigate the mediating role of ...
Master's Thesis in Family Counseling Abstract Introduction and Purpose: The aim of the present study was to investigate the effectiveness of Hastinger's cognitive therapy on reducing the symptoms of depression in patients with human immunodeficiency virus. Method: The study was a single-case study using a purpose-based sampling method. Three women infected with human ...
Master's Thesis of Advertising and Cultural Communication Abstract: Taizieh is a clear example of the performing arts of Iranians, whose traces can still be seen in various provinces from the northernmost cities of Khorasan and Azerbaijan to the southernmost cities of Sistan and Ahvaz, from the desert to the edges of Zagros and Alborz, and from the Caspian Sea to the Persian ...
Academic thesis for obtaining a master's degree in architectural engineering in March 2012 1- The first chapter (research plan) stating the problem of the relationship between man and nature is an attractive and interesting topic in M
Thesis (or dissertation) to receive the master's degree. In the field of architecture, the architectural trend of Bahman 93 abstract: Since the creation of multi-purpose and multi-functional spaces in
Master's Thesis in Urban Planning Dissertation Abstract: Urban competitiveness as a new approach in urban planning tries to discuss urban development from a new perspective with the existence of some kind of competition between cities, on the attraction of funds effective in development, and emphasizing on competitive advantage. This approach is a very efficient tool that can be ...
Master's thesis in the field of business management Abstract Finding a qualified and skilled workforce in today's dynamic environment is considered vital. The organization should know the standby force and know how to communicate with it. In this research, a pattern was identified for the value offered by the employer. According to this model, desirable and attractive working ...
Master's Thesis in the field of Propaganda and Cultural Communication. The abstract of the present study is an attempt to explain the preaching career of Imam Sadiq (a.s.) for the dissemination and expansion of Islamic knowledge and his audience. In this research, after describing various schools of communication, finally, a synthesis of the school of transmission and ritual ...
Dissertation for Master's Degree in Educational Management Abstract: The purpose of this research was to investigate the relationship between spiritual intelligence and work motivation of teachers in secondary public schools of Kamiyaran city. The research method is descriptive and correlational. The statistical population includes all teachers in the number of 203 people, and ...
Dissertation for Master's degree (M.A) Field: History and Philosophy of Education Dissertation Abstract (including summary, objectives, methods of implementation and results obtained): The purpose of this research is to provide an appropriate answer to the question of what are the educational and educational aspects of hope in Islam? And what role does it play in human mental ...
Dissertation for Master's Degree (M.A.) Major: Anthropology Dissertation Abstract (including summary, objectives, implementation methods and results obtained): Since the beginning of civilization, people have had a relationship with the plants around them. Belief in the healing power of plants may have existed among people long before they were recorded. In addition to having a ...
Master's thesis in the field of communication, research orientation in communication Abstract: In the present research, the direction of moral behavior of positive, normal and negative characters of the series ""Zero Degree Circuit"" has been investigated with the method of content analysis. According to the criteria in Islamic texts, moral and immoral behaviors are divided into ...
Dissertation for Master's Degree in Counseling and Guidance Abstract The purpose of this study was to investigate the effectiveness of life skills training on the mental health of bright female students in Kermanshah city. The current research was a pilot study of pre-test-post-test design with a control group. The statistical population of this research was made up of bright ...
Master's Thesis in Clinical Psychology Abstract: Objective: Social anxiety is a very debilitating disorder that can disrupt many aspects of a person's life. In this research, the researcher seeks treatment using neurofeedback methods and the presence of mind as new treatments in the field of psychology. Method: The design of this research is quasi-experimental with pre-test and ...
MBA Master's Thesis Strategy Orientation Abstract In global competition, customer demand for high quality and fast service has made companies unable to handle all the work alone. Based on this, activities such as material procurement, product production and planning, product storage service, inventory control, distribution, delivery and customer service have now been transferred ...
Master's Thesis in Advertising and Cultural Communication Abstract The present research has studied the relationship between the use of social networks and the religious identity of users with the aim of knowing the relationship between the individual characteristics of users and political and social factors with their religious identity and in order to answer the basic question ...
Dissertation for Master's degree (MA) specialization: research in communication Abstract of the thesis (including summary, objectives, implementation methods and results obtained): At first, the main idea of ??this project was formed from the poverty of a comprehensive and general plan regarding the place of rationality and its evolution as communication rationality in ...
Dissertation for the Master's degree (M-A) in the field: Political Geography Abstract Soft war is a new concept in terms of scientific research and a very old concept in terms of history. This concept is known in the world as soft power. Soft war in its modern concept with features such as software orientation, mentalization, emptying from within, changing cultural identity, ...
Master's thesis in the field of social sciences, sociology, abstract: Since Nahj al-Balagha is an exhibition of the teachings of Imam Ali (a.s.) and is considered one of the richest and most original Shia Islamic political texts and sources, it requires an explanation and a detailed analysis of the topics, including sermons, letters, and aphorisms of the Prophet. The effort of ...
Dissertation for PhD in Sociology (Cultural Theory) Abstract This research aims to present Islamic propositions in the form of sociological concepts and reach a final conclusion in the form of a view attributed to the teachings of the Qur'an about social control. The main question of the research is ""what is the social perspective that can be attributed to the teachings of the ...
Master's Thesis Abstract Thinking about the surrounding social phenomena begins when a question occupies the mind of the thinker. Philosophers of science believe that science begins with a problem and the problem will be extracted from the heart of the theory. In this research, while agreeing with the first part of this statement, the author refuses to accept the monopoly of ...
The abstract of the said thesis deals with the role of mobile phone on the communication culture of Iranian users and has criticized and analyzed the challenges of this means of communication among Iranian users. The main objectives of the research are to investigate the role of mobile phones on the communication culture of Iranian users, and its sub-objectives refer to ...
Dissertation for Master's Degree (MS): Geography and Tourism Planning Tourism activity as a cross-sectoral activity has directly and indirectly affected other economic sectors. With the expansion of urbanization, cities have become important tourist destinations. Meibod city can be a destination for interested tourists with its rich and lasting historical potential of religious ...
Dissertation for Master's Degree in Educational Sciences: Curriculum Planning. Abstract The present study was conducted with the aim of investigating the place of the culture of sacrifice and martyrdom in the approved goals of the secondary school and the effective ways to institutionalize it in schools according to the teachers of Qom city. The current descriptive research ...
Master's Degree in Geography, Urban Planning, Abstract: Dilapidated urban tissues, regardless of their different types, are the product of some negligence of urban management, which over time has become an area of ??the city that lacks the necessary stability and physical strength, proper access for their homes has not been established, and they suffer from a severe lack of ...
Dissertation for M.A. Major: Finance Abstract The purpose of this research is to investigate the relationship between social responsibility and financial and non-financial performance of industrial companies in Golestan province. Corporate social responsibility was measured through a questionnaire containing 43 questions in the field of social responsibility of employees, ...
An academic thesis for obtaining a master's degree in the field of: geography, orientation: political, abstract of this research, using descriptive and analytical methods and using questionnaires, studies and field observations, analyzes the role of Bandar Anzali city in the organization of the political space of Gilan province, and the purpose of this research is to analyze the ...
Master's Thesis of Social Communication Sciences The abstract of the present research was compiled with the aim of representing foreign cultural values ??in the environmental advertisements of Tehran. In this research, we were looking for answers to these questions, whether the environmental advertising of Tehran presents and advertises foreign cultural values ??or not, and if ...
Dissertation in Master's Degree in Advertising and Cultural Communication Abstract With the introduction and expansion of mobile social networks, the field of communication of more people in different parts of the world has been created, since accurate information about the use of these networks by users is not known. This research was conducted with the aim of the effect of the ...
Master's Thesis in Business Management Abstract In today's age, due to the advancement of technology and information, the competition between businesses has also intensified. It is very important how to present brands, products or services in order to attract the attention of consumers and highlight their distinctiveness so that people are attracted to them or have the desire to ...
Dissertation for receiving Master's degree (M.A) in business management, specialization: financial management. The abstract of the current world is the age of knowledge. Endowments, tangible and natural assets are not the key to the success of societies and organizations, but the possession and management of intangible assets in the turbulent and challenging environment of ...
Computer Software Engineering Master's Thesis Abstract: Presenting a method for identity recognition based on the feature of the fractal dimension Introduction: There have been many techniques for identifying people since long ago. Meanwhile, biometric-based identity recognition systems are more accurate and reliable. These systems should be designed in such a way that they can ...
Dissertation for receiving Ph.D. specialization: sports management and planning 1.1 Introduction The chaotic economic situation has had a significant impact on the attendance of all kinds of sports customers and consumers, including spectators, participants, buyers of goods, etc. For this reason, investigating the behavior of sports consumers [1] has gained significant ...
Master's Thesis in the field of Islamic Art Abstract: The carpet is familiar with the material and spiritual life of Turkmen and it is considered as the identity and factor of unity of different clans. The motifs in the original Turkmen carpets have a specific and coherent structure, and until recent decades, the Turkmen mother considered herself obliged to comply with it. ...
Master's Thesis of Business-Financial Management (M.A) Business Management-Financial Management Abstract The purpose of this research is to evaluate the role of macroeconomic factors and financial structure on the performance of Iran's private banks. The criterion for explaining the independent variable of the financial structure is the ratio of debt to total assets and the ...